悉尼Assignment代写:食品减肥
Keywords:悉尼Assignment代写
“产品名称”和“食品减肥nondieters评价和消费的影响,本研究主要探讨产品的名称和消费者的反应和行为倾向,名称之间的关系。消费者行为被视为个人或群体选择或处置产品和服务的过程;消费者行为也可以被看作是消费者选择或处理过程中发生的想法。产品的使用和处置不是消费者行为的唯一内容,消费者行为也包括消费者如何购买产品的研究。对于市场来说,产品的使用意味着巨大的利益,因为它会影响产品的最佳设计方式或产品生产者可以鼓励增加消费的方式。 在目前的消费市场中,产品名称不仅代表产品,而且与感知质量和消费者风格有着密切的联系。当消费者去购买,面对不同名称的产品共享相同的成分,他们可以选择产品依靠自己的判断从产品的名称。消费者决策过程涉及消费者购买产品时的不同步骤。首先,他或她锄是产品信息。当他或她需要在同类产品中做出选择时,消费者评估产品名称的不同属性。 本文的研究对产品名称的影响对节食者和nondieters食品评价和消费的主要产品的名称和消费者的评价和消费之间的关系。研究人员把4的研究,探讨影响只是改变名称的食物对节食者和nondieters”食品的卫生和口味的评价,以及消费。4研究表明,当食物具有相对不健康的名字,节食者把产品的不健康和不好吃,而nondieters没有知觉。当一个相同的食物有一个相对健康的名字,节食者的评价对产品没有关系,他们的饮食趋势。所以产品的名称对消费者的行为有影响,实际上造成了实际食品消费的差异。
悉尼Assignment代写:食品减肥
Titled by The Impact of Product Name on Dieters’ and Nondieters’ Food Evaluations and Consumption, this research mainly discusses the relationship between the product’s name and consumer’s reaction and behavior towards that name. Consumer behavior cab be regarded as the processes which individuals or groups they use to select or dispose of products and services; consumer behavior also can be seen as ideas that occur during the consumer’s selecting or disposing processes. The use and disposal of products are not the only contents involved in consumer behavior; consumer behavior also includes the study of how the products are purchased by consumer. To the market, the product use means tremendous interest, because it will influence the way which a product can be best designed or in which way the product producer can encourage increased consumption. In the present consumer market, product name not only represents the product but also have a strong association with perceived quality and consumers’ style. When consumers go for purchasing, facing different names of products which share same ingredients, they may choose the product relying on their own judging from the product’s name. The consumer decision making process involves different steps when a consumer goes through to purchase a product. The first thing he or she hoes for is the product information. When he or she needs to make a choice among same kind of products, the consumer evaluates the different attributes of the product name.The research in the article The Impact of Product Name on Dieters’ and Nondieters’ Food Evaluations and Consumption mainly discusses the relationship between product’s name and consumer’s evaluations and consumption. The researchers take 4 studies to explore the impact of merely altering the name of a food on dieters’ and nondieters’ evaluation of the food’s healthfulness and taste, as well as consumption. The 4 studies show that when a food possesses a relatively unhealthy name, dieters regard the product as less healthful and less tasty, while the nondieters do not have this perception. When an identical food has a relatively healthy name, dieters’ evaluation towards product has no relationship of their dieting tendency. So the name of product do has effect on consumer behavior, and actually, it results in differences in actual food consumption.