澳洲拉筹伯代写Assignment 地球村的市场
Keywords:澳洲拉筹伯代写Assignment
越来越多的整个世界崩溃到地球村的市场正在成为全球自然。不同的商品和服务的消费每天大多是国外制造(Cateora &格雷厄姆,2005)。越来越多的跨国公司和全球公司在新环境中寻找机会,给他们机会去更好地利用他们的长期目标(CzinKota,2007)。然而,有些因素是工作障碍的跨国公司和全球公司和毫无疑问这些因素可以称为文化因素。有点误解的文化因素可能不仅使组织难以实现其长期的目标和目标,在某些情况下它可能导致完全的失败的商业组织(电话2004)。特别是文化束缚的产品和服务,需要增加适应(Hollensen,2007)。 意识到文化因素的重要性在国际营销管理的成功,努力将指示本文批判调查,文化因素是如何塑造的黑与白的机会飞艇iPod码头。在论文的第一部分将努力调查,是否产品正在审查文化束缚。本文的第二部分将批判性评估不同的分配安排,组织可能对产品的分布和利用这种分销渠道是否可以保持不同的从一个国家到另一个地方。在报告的第三部分将被引导来评估,如何适应公司的促销方面从国家和地区。在论文的最后一部分,该产品将放在全球本土化连续的基地。
澳洲拉筹伯代写Assignment 地球村的市场
Increasingly the whole world is collapsing into the global village as markets are becoming global in nature. The different goods and services that one consumed on daily basis are mostly manufactured in foreign countries (Cateora & Graham, 2005). Multinational and global companies are increasingly finding opportunities in the new environment that provide them to opportunity to better utilize their long-term goals and objectives (CzinKota, 2007). However, there are certain factors that work as impediment in the way of multinational and global companies and undoubtedly such factors could be termed as cultural factors. A slight misunderstanding of the cultural factors might not only make it hard for the organization to accomplish its long-term goals and objectives, in certain cases it could result in complete failures of business organization (Briscoe, 2004). This is especially true in case of culturally bound products and services that requires increase adaptation (Hollensen, 2007).
Realizing the significance of cultural factors in the success of international marketing management, efforts will be directed in this paper to critically investigate that how the cultural factors are shaping opportunities for B&W Zeppelin iPod docks. In the first part of the paper efforts will be made to investigate that whether the product under review is culturally bound or not. The second part of the paper will critically evaluate the different distribution arrangements that they organization may utilize for the distribution of the product and whether such distribution channel could be kept different from one country to another. In the third part of the report efforts will be directed to evaluate that how the promotional aspect of the firm could be adapted from country to country and region to region. In the last part of the paper, the product will be placed on the bases of Glocalization continuum.